Spanx and Airbnb have become legendary brands thanks in part to successful CEO storytelling.Read More
It is not only the shortage of skilled workers that is forcing companies to rethink recruiting. Which meaningful employer branding measures should companies therefore better maintain or take now in the “new normal” in order to remain competitive? Read More
What points do companies need to pay attention to when recruiting future female employees? These 5 questions help to implement female employer branding with storytelling.Read More
Employees want to reconcile their values with their work. Therefore, companies should respond to the needs and wishes of employees.Read More
What makes CEO letters successful? When do employees and other interest groups feel they are being picked up? Which messages motivate and inspire the team?Read More
A campfire is the key meeting point of people to tell their stories. Corporate Campfires are a special form of team building.Read More
Especially in the first days and months, new managers are faced with the challenge of meeting the expectations of their own person and reaching the audience with their ideas. But which stories can they tell in order to arouse sympathy among their new colleagues, to remain in their memory and to motivate their employees?Read More
Knowledge of the company’s values and goals strengthens the identification of employees and the sense of belonging to the company. A brand book helps all those involved to visualize these values and goals.Read More
We use a few examples from our everyday agency life to show what contribution storytelling can make to corporate culture.Read More
Advice, feedback and strategy have a greater impact on employees through storytelling for executives.Read More
What can we learn from entrepreneurs like Jobs, Gates or Branson and what soft skills do future candidates need to have on the CEO’s chair?Read More
US President and successful storyteller – We are inspired by Barack Obama’s stories and have compiled our favorite moments.Read More
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