Storytelling instead of storyyelling: Why messages are better told than blared out

Redaktion

Das Redaktionsteam von Mashup Communications, der Berliner Agentur für PR und Brand Storytelling (gegründet 2009), besteht aus erfahrenen Expert:innen zu den Themen PR, Content Marketing, Employer Branding, KI und Storytelling.

Next New Paths for Employer Branding in the Financial Sector »

Previous « Storytelling for software: from code to story

Published by

Redaktion

1 year ago

From The Island To The Museum: The Best Storytelling Campaigns In January 2026

January is rarely the month for grand gestures. It's more about the little things that…

4 days ago

Campfire – Employer Branding

Employer Branding at TikTok: Why glossy Images are losing Ground and Authenticity is gaining Traction

How does Employer Branding work on TikTok? Current Examples and Tips on how to create…

2 weeks ago

Tools

Trends of 2026: Why Humanity is the New Luxury Good in Communication

We are in an era of upheaval. A new truth is emerging for the trends…

1 month ago

Campus – Storytelling Workshops

From Chatbots To Travel Companions: How Tourism Providers Get AI To Recommend Them

At Schleswig-Holstein Tourism Day 2025, storytelling consultant Julia Beyer was invited to provide insight into…

2 months ago

Tools

When AI Responds: The New Rules of Health Communication

Whether it's symptoms, side effects, or forms of therapy, many people no longer search for…

2 months ago

Communications – PR, Social Media, Content

Company Profile vs. Corporate Influencer – Who wins the Game of Reach, Relevance, and Resonance on LinkedIn?

Clear the stage — Corporate influencers or company profiles? Who is more authentic on LinkedIn,…

3 months ago