Tools

Storytelling instead of storyyelling: Why messages are better told than blared out

Recent Posts

Employer Branding 2025: How Insurers and Banks Attract Top Talent

Just a few years ago, employer branding at many traditional companies was characterized by slick…

3 weeks ago

GEO: How to Make Your Content Visible in AI Searches

Generative Engine Optimization (GEO) makes your brand visible to AI.

4 weeks ago

Don’t Forget The Human Touch: AI in employer branding

Employer branding thrives on proximity, understanding, and authenticity. Can AI play a role here at…

1 month ago

5 reasons for data storytelling: how can we bring facts and figures to life?

Imagine if data could speak and tell stories that the audience not only understands, but…

1 month ago

5 Reasons Why B2B PR Is Indispensable in the Age of AI

In the age of generative AI, content overload, and dwindling trust, trade media, industry news,…

1 month ago

Generative Engine Optimization (GEO): 5 Tips to Win AI’s Heart with Storytelling

The classic Google search is being replaced by AI-generated answers. For companies to appear in…

2 months ago