Skip to content
English Flag
Contact Us

Current Highlights

Featured When AI Responds: The New Rules of Health Communication
Miriam Schwellnus

Miriam Schwellnus

2 December 2025

When AI Responds: The New Rules of Health Communication
Read More
Featured Company Profile vs. Corporate Influencer – Who wins the Game of Reach, Relevance, and Resonance on LinkedIn?
Jennifer Nürnberger

Jennifer Nürnberger

20 November 2025

Company Profile vs. Corporate Influencer – Who wins the Game of Reach, Relevance, and Resonance on LinkedIn?
Read More
Featured From Preparation to Poise: 5 Skills That Elevate Your Workshops
Alexandra Reinig

Alexandra Reinig

11 November 2025

From Preparation to Poise: 5 Skills That Elevate Your Workshops
Read More
Featured Synthetic Style: Are Virtual Models Transforming Fashion or Undermining It
Laurence Stroedter

Laurence Stroedter

5 November 2025

Synthetic Style: Are Virtual Models Transforming Fashion or Undermining It
Read More
Featured New Opportunities for Pharma: Advancing Inclusion and Diversity
Nora Feist

Nora Feist

4 November 2025

New Opportunities for Pharma: Advancing Inclusion and Diversity
Read More
Featured Motivate Without Illusions: What the Stockdale Paradox Teaches Us About Crisis Leadership
Miriam Schwellnus

Miriam Schwellnus

28 October 2025

Motivate Without Illusions: What the Stockdale Paradox Teaches Us About Crisis Leadership
Read More

Brand Close-ups

How do brands use the power of stories? We take the close-up!

Brands From The Island To The Museum: The Best Storytelling Campaigns In January 2026
Katrin Lenz

Katrin Lenz

30 January 2026

From The Island To The Museum: The Best Storytelling Campaigns In January 2026
Read More
Brands Fielmann’s Hero’s Journey: From Local Optician to European Eyewear Giant
Laura-Marie Buchholz

Laura-Marie Buchholz

14 October 2025

Fielmann’s Hero’s Journey: From Local Optician to European Eyewear Giant
Read More
Brands Storytelling for NGOs: Images that Move People
Redaktion Mashup Communications

Redaktion Mashup Communications

23 September 2025

Storytelling for NGOs: Images that Move People
Read More
more stories

Storytelling Tools

Tips and advice for you from our experts

Communications – PR, Social Media, Content Beyond Expertise: The New Rules of LinkedIn Storytelling
Jennifer Nürnberger

Jennifer Nürnberger

3 February 2026

Beyond Expertise: The New Rules of LinkedIn Storytelling
Read More
Campfire – Employer Branding From Glossy to Genuine: How TikTok Is Redefining Employer Branding
Linus Burkel

Linus Burkel

20 January 2026

From Glossy to Genuine: How TikTok Is Redefining Employer Branding
Read More
AI Trends of 2026: Why Humanity is the New Luxury Good in Communication
Miriam Schwellnus

Miriam Schwellnus

22 December 2025

Trends of 2026: Why Humanity is the New Luxury Good in Communication
Read More
more stories