Overview
When people think of pharmaceuticals, they tend to associate sterile images, dry facts and, of course, risks and side effects. The field offers the perfect breeding ground for storytelling, since it is always about one thing: human health. It would be hard to find a more emotional hook. We help healthcare companies find the right recipe for their story.
Success Stories
Communications
Campfire
As the sponsor of various senior centers in East Westphalia-Lippe, Arbeiterwohlfahrt OWL asked us to support the reopening of a senior center in Bielefeld with neighborhood communications and employer branding. With the help of our corporate campfire, we were able to find out from the employees themselves which values are lived out every day in the house and make AWO OWL special. Our employer branding strategy laid the foundation for the long-term storytelling and the communicative bracket of what makes AWO OWL special in care.
