Influencer relations put to the test – a comparison with private and normal relationships and what companys can learn from it.Read More
From Mamma Mia to We Will Rock You – Since the age of sixteen, Walesca Chloé Lauren Frank has jumped from role to role, from identity to identity. But the biggest and most important story took place far away from the spotlight.Read More
What distinguishes a hobby blogger from a successful Influencer? Who wants to earn money with his followers, has some rules to consider.Read More
How do I plan a good story? Here are four digital storytelling tools that help you prepare and plan your unique plot.Read More
Influencer marketing is no longer a thing of the past. Whether Facebook, Instagram or YouTube – the cooperation opportunities for companies are endless.Read More
Storytelling in E-Commerce – Many onlineshops already bet on it. We have looked at the most exciting stories.Read More
How does the habitual world of your heroes look like? How should their new world look like at the end of the journey? Storytelling for brand development along the hero’s journeyRead More
What are the factors that make an applicant want to work? Nora Feist highlights three examples of good employer branding with storytelling.Read More
Advice, feedback and strategy have a greater impact on employees through storytelling for executives.Read More
As classic advertising failed, LEGO took on the storytelling approach and thus made its comeback.Read More
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