Financial figures provide the common thread for a narrative that engages shareholders and internal stakeholders alike. This is precisely one of the new tasks of a CFO: financial storytelling.
Slow Storytelling: In this fast-paced content environment, companies should put more energy and attentiveness into real substance.
Over the years we have received more than 1,000 client inquiries. While 99 percent of these e-mails were quite normal, friendly and respectful, there were also a few gems particularly bizarre or bold. We’ve listed the best-of for you here. Only slightly modified for spelling or anonymization, otherwise in the original wording. Enjoy!
How does the habitual world of your heroes look like? How should their new world look like at the end of the journey? Storytelling for brand development along the hero’s journey
For the World Storytelling Day we share our personal memories of the greatest storytellers of our time.
Die Techniker Krankenkasse hat zusammen mit YouTuber Cheng Löw ein aufwendiges Video gedreht, das auf die Vorsorge beim Thema Gehör aufmerksam machen soll.
Many businesses still rely on stressing their strengths when it comes to marketing. As an alternative the powerful tool of Storytelling may be used.