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Featured When AI Responds: The New Rules of Health Communication
Miriam Schwellnus

Miriam Schwellnus

2 December 2025

When AI Responds: The New Rules of Health Communication
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Featured Company Profile vs. Corporate Influencer – Who wins the Game of Reach, Relevance, and Resonance on LinkedIn?
Jennifer Nürnberger

Jennifer Nürnberger

20 November 2025

Company Profile vs. Corporate Influencer – Who wins the Game of Reach, Relevance, and Resonance on LinkedIn?
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Featured From Preparation to Poise: 5 Skills That Elevate Your Workshops
Alexandra Reinig

Alexandra Reinig

11 November 2025

From Preparation to Poise: 5 Skills That Elevate Your Workshops
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Featured Synthetic Style: Are Virtual Models Transforming Fashion or Undermining It
Laurence Stroedter

Laurence Stroedter

5 November 2025

Synthetic Style: Are Virtual Models Transforming Fashion or Undermining It
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Featured New Opportunities for Pharma: Advancing Inclusion and Diversity
Nora Feist

Nora Feist

4 November 2025

New Opportunities for Pharma: Advancing Inclusion and Diversity
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Featured Motivate Without Illusions: What the Stockdale Paradox Teaches Us About Crisis Leadership
Miriam Schwellnus

Miriam Schwellnus

28 October 2025

Motivate Without Illusions: What the Stockdale Paradox Teaches Us About Crisis Leadership
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Brand Close-ups

How do brands use the power of stories? We take the close-up!

Brands Fielmann’s Hero’s Journey: From Local Optician to European Eyewear Giant
Laura-Marie Buchholz

Laura-Marie Buchholz

14 October 2025

Fielmann’s Hero’s Journey: From Local Optician to European Eyewear Giant
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Brands Storytelling for NGOs: Images that Move People
Redaktion Mashup Communications

Redaktion Mashup Communications

23 September 2025

Storytelling for NGOs: Images that Move People
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AI From emotionless to heartwarming – brand storytelling campaigns with AI
Nora Feist

Nora Feist

27 May 2025

From emotionless to heartwarming – brand storytelling campaigns with AI
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Storytelling Tools

Tips and advice for you from our experts

Building & Real Estate Employer Branding at TikTok: Why glossy Images are losing Ground and Authenticity is gaining Traction
Linus Burkel

Linus Burkel

20 January 2026

Employer Branding at TikTok: Why glossy Images are losing Ground and Authenticity is gaining Traction
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AI Trends of 2026: Why Humanity is the New Luxury Good in Communication
Miriam Schwellnus

Miriam Schwellnus

22 December 2025

Trends of 2026: Why Humanity is the New Luxury Good in Communication
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AI From Chatbots To Travel Companions: How Tourism Providers Get AI To Recommend Them
Julia Beyer

Julia Beyer

16 December 2025

From Chatbots To Travel Companions: How Tourism Providers Get AI To Recommend Them
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more stories