Whether you want to simplify information or communicate facts in an uncomplicated and appealing way – storytelling is the solution. The fact that knowledge can be effectively transported through the use of stories is no longer a secret in the field of content marketing. Good stories have the power to make the most boring data come to life – they arouse interest and stick in people’s minds. Digital storytelling tools can help you to present and shape a story in an exciting and thrilling way. But also the preparation and planning of your narrative can be supported by useful instruments that lighten the life of a storyteller.
These four storytelling tools help you plan and structure a story and therefore create the perfect basis for a unique and successful final outcome.
Mindmaps: Oldies but Goldies
Already in school, a good mind map helped us to bring some clarity and structure into complex topics and thoughts. But such a piece of art made out of arrows, boxes and notes can also be very valuable for planning the content pieces of a story. There are countless mind mapping tools you can choose from – a good example: Wisemapping. The free tool is easy to handle and can be used in a team. The application is open-source and its code can be individually adjusted.
Research made easy
The essential basic framework of a story is the research of the content. Keeeb Collections is a browser add-on for highlighting and saving web content. The special thrill: you don’t save entire pages but only specially chosen content such as a headline, a picture or a paragraph. Said content is always linked with its sources. In addition to this, you can work on a topic page together with your colleagues in a team. Keeeb Collections enables research from different perspectives and thus helps you to create an individual story. For free.
The perfect storyboard for your story
A good story consists of different scenes which build upon each other and are in a certain way connected. StoryboardThat can help you to organize the various scenes in a matching storyboard. You can choose from different backgrounds, integrate numerous characters and highlight the storyboard with text. In the free version, the tool offers two boards a week. In the team or business version you can create an unlimited amount of storyboards. On top of this, you have the possibility to work in a team and upload your own pictures.
Staying on top of things
With several characters and different plots, a story can easily become complex and confusing. Tools such as Storyline Creator provide a remedy. With this application you can visualize different plot- and storylines and gain a clear perspective and overview. With the free version you can create five characters and five scenes – if you want more, you have to pay.
Brand Storytelling, Content Marketing, Marketing, Social Media, Visual Storytelling