What distinguishes a normal beauty campaign from Dove’s campaigns? Good storytelling! We took a closer look at why this is so.Read More
The podcast hype has now also arrived in employer branding. In recruiting, audio storytelling can ensure new talent and satisfied employees.Read More
It is not only the shortage of skilled workers that is forcing companies to rethink recruiting. Which meaningful employer branding measures should companies therefore better maintain or take now in the “new normal” in order to remain competitive? Read More
What points do companies need to pay attention to when recruiting future female employees? These 5 questions help to implement female employer branding with storytelling.Read More
Especially in the first days and months, new managers are faced with the challenge of meeting the expectations of their own person and reaching the audience with their ideas. But which stories can they tell in order to arouse sympathy among their new colleagues, to remain in their memory and to motivate their employees?Read More
Useful tips for companies if they want to be visible in the kununu ranking as an attractive employer in terms of employer branding.Read More
Knowledge of the company’s values and goals strengthens the identification of employees and the sense of belonging to the company. A brand book helps all those involved to visualize these values and goals.Read More
What are the factors that make an applicant want to work? Nora Feist highlights three examples of good employer branding with storytelling.Read More
Welttag des Buches: Der 23. April ist lieb gewonnenen Schmökern gewidmet, die im digitalen Zeitalter mithilfe von Social Media und Storytelling weiterleben.Read More
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