Data PR & Data Storytelling

In many companies there are large data treasures. But using them for PR and content marketing is a big challenge. Finding study results targeted for press work and bringing them to life in written and spoken form – that is our data storytelling mission.

From press story to story: Data PR is more than just a press release

A press release on the results of a study by no means tells the whole story. We look for and find stories that will stay in the minds of the target group(s) for a long time. With a sustainable strategy, we continuously evaluate data collections.

For this purpose we advise you to bring your results into a storytelling format. Whether PDF, presentation or infographics – we bring data storytelling to the minds of editors, business partners, customers and new clients.

Financial Storytelling CFO
Postbotin mit einem Päckchen von Douglas zum Muttertag
Eine Flasche Jack Daniel's Whiskey, daneben ein Schnapsglas.
Junge bei Starbucks
Haribo Goldbären BrandStorytelling
Storytelling in der Forschung

Our services for companies

  • Design, development and implementation of long-term data storytelling campaigns
  • Competition analysis
  • Analysis and optimization of previously published studies
  • Development of questionnaires and target group definition
  • Creation of graphics, infographics and landing pages
  • Creation of whitepapers on the data analyses
  • Writing press stories, such as press releases or bylines
  • Story pitching
  • Contact person for questions and advice